New Work Evolution 2020 - digital event with impulses and tips for new working environments
From the office to the home office, from the conference hotel to the virtual meeting room and instead of traveling by car, train or plane, the computer is simply booted up. Time and space also play only a subordinate role; efficiency is clearly in the foreground: probably no other event has driven the digitalization of the working world and the search for innovative conference structures as much as the current coronavirus pandemic.
Within a few days, entire office complexes were emptied and industry meetings were moved from the exhibition halls to the Internet.

On November 24, 2020, the Ettlingen-based IT company AppSphere AG will also be holding this year’s edition of the New Work Evolution (#NWE20) conference “On the Internet”. At the one-day specialist event, the new world of work will be discussed in two tracks and a total of five topic areas. “Corona has shown the business world what is already technically possible,” says Head of Marketing Florian Junge from AppSphere. “Now we need the best concepts for reorganizing the world of work.” Participation in the congress is free of charge. Registration is possible via the event website.
New working environments for work-life balance
The term New Work, which literally means “new work” in German, was developed by the American social philosopher Frithjof Bergmann as a deliberately provocative thesis to end traditional employment relationships. Today, New Work primarily stands for a high degree of freedom and individuality at work. Globalization and digitalization have already done away with the traditional daily routine in an open-plan office with fixed working hours from 9 in the morning to 5 in the afternoon. As a result, people can organize their working day more freely and independently and also create space for their private lives. “Work-life balance is playing an increasingly important role, especially for the younger generation,” says Junge. In addition, today’s Generation Z is always looking for new challenges during their working life. Regular job changes are therefore already the rule in some sectors and not the exception as they used to be. In order to attract the best specialists in a competitive market, companies need to offer their employees a modern and efficient working environment. “Retaining people is now almost more important than attracting new employees,” says Junge.
Keynote speech by Lea-Sophie Cramer: Because it’s 2020

The participants of New Work Evolution 2020 will receive impulses for the implementation of theory and practice in workshops, panel discussions, sessions and discussions by top-class speakers. The event kicks off with the keynote speech by Lea-Sophie Cramer: “Because it’s 2020: Why our economy needs to become more diverse, more courageous and more human”. The 33-year-old entrepreneur is one of the high-flyers in the IT sector. After studying business administration at the University of Mannheim and working at Boston Consulting and Rocket Internet, Lea-Sophie Cramer founded the sextoy start-up Amorelie together with her partner Sebastian Pollok in 2013. Today, Cramer supports women in founding their own companies. A look at her biography also shows that she has mastered the balancing act between work, family and leisure time: after the birth of her two children, Cramer completely restructured her everyday working life and successfully continued to run the company by being highly efficient and delegating tasks. Other speakers at #NWE20 include Ralph Goldschmidt, Johannes Technau and Linda Theurer. The agenda with all program items can be found here.
Innovative working environments are also in demand in the care and production sectors
Incidentally, New Work is by no means just a concept for the IT sector and professions with an extremely high degree of digitalization. “People who work with customers on a daily basis can also make their work more efficient,” says Junge. In the care and production sectors, ideas from the field of New Work are also being used to increase employee satisfaction and better structure daily tasks. However, there is no one-size-fits-all recipe for New Work. Junge: “You always have to look for individual solutions. Some people can organize their work independently and develop completely freely. Others need daily input and clear guidelines for organizing their tasks.”